The Unconventional Gallery

Defying the gallery model, Las Olas Capital Arts curates contemporary art in an unexpected location.

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Virginia Fifield’s "Contemplation/Palm Nut and Hand"

By Rebecca Cahilly Taranto

There’s something about the eyes, the way they exude strength, confidence, beauty and triumph. Each woman depicted—painted with light brush strokes of acrylic on a backdrop of brocade upholstery and augmented with gems, paper and fabric—is elegant and captivating, an image of resilience, a symbol of empowerment.

Mixed media paintings grace the walls of a brightly lit space overlooking Las Olas Boulevard in downtown Fort Lauderdale. Unlike the numerous galleries that line the popular pedestrian street and serve as further evidence of the city’s thriving art scene, this space is not a traditional art space; it’s the office of wealth management group Las Olas Capital Advisors where its sister organization, Las Olas Capital Arts, thrives.

The second-floor office-meets-gallery space at 888 E. Las Olas Blvd. is a model of what founder and curator Jodi Jeffreys-Tanner says she envisions for many offices and businesses throughout Fort Lauderdale: a means to boost the economy, support local artists and celebrate beautiful artwork.

“We opened this business about five years ago,” Jeffreys-Tanner says of the wealth management firm she runs with her husband, Paul, and a small team. “And then I thought, ‘What can I do to give back to the community?’”

She decided to lend her walls. The concept behind Las Olas Capital Arts is simple: Every four months, Jeffreys-Tanner selects one local artist from a pool of those who have expressed interest, and the chosen artist is invited to display his or her work throughout the Las Olas Capital Advisors office. The featured artist and exhibit are then promoted via social media platforms, e-blasts, printed brochures, a press release and other marketing efforts, all of which is created and paid for by Jeffreys-Tanner and Las Olas Capital Arts.

A few weeks into the exhibit, a reception in the artist’s honor is hosted at the 2,800-square-foot office—complete with food, cocktails and live music.

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Jarred Corey’s “Lioness and Lady in Red”

“There are no strings attached,” Jeffreys-Tanner says. “We pay for everything, and they get 100% of the profit from sales and commissions. It engages the artists in our community, and people like to see the artists doing well.”

A past vice chair and longtime member of the Broward Cultural Council, Jeffreys-Tanner is deeply involved in the local arts community, which has seen exponential growth over the last decade—spurred by creative enclaves such as FATVillage and events like Fort Lauderdale Artwalk, the Las Olas Art Fair and Art Fort Lauderdale. “I’m among the many people who are passionate about reinvigorating the arts and cultural scene in Broward County,” Jeffreys-Tanner says. “It’s not only a destination for sun and fun, but there are also many exciting cultural, music, live art and theater activities.”

The artist who is currently exhibiting at the Las Olas Capital Advisors office is award-winning, self-taught artist Florencia Clément de Grandprey, whose mixed media paintings both celebrate the human spirit, as well as convey healing after suffering. Born in Spain but a longtime South Florida resident, Clément de Grandprey was an interior designer before she began painting full time about five years ago.

Clément de Grandprey is the 13th artist to be featured by Las Olas Capital Arts. Others have included artist and teacher Jarred Corey, fine art photographer Phoenix, charcoal artist Virginia Fifield and abstract painter MaiYap. Each artist is also selected based on a cause they aim to bring awareness to, whether it is environmental issues, mental health, the poaching of elephants in Africa or, in the case of Clément de Grandprey, women’s issues.

“What we’ve done here for Las Olas Capital Arts is a great example for the community and can be a model for other companies,” Jeffreys-Tanner says. “Look at all of the good it brings. The art is beautiful to look at, and you’re supporting artists. It’s very simple, and it makes me so happy to see people giving from their heart and working to change the world to make it a better place.”

This article originally appeared in the Spring 2020 Issue.